Sea Chant
March 5, 2013 
At the first of the year I had a chance to work with Carissa Gallo on some promotional photos for our Fox + Anchor card line. I had never met her before but was instantly taken with her warmth and kind heart. Carissa and her husband Andrew have Sea Chant, a production company. It worked out that they were in need of some new business cards I was happy to help.
The couple already had their design and I was so happy when I saw it. I love that their style plays so well with letterpress printing. These cards could have been hand typeset 100 years ago and look the same as they do today. Their card is another great example of letting the medium do the talking for you rather than filling your card with a lot of information. Get people's attention and take them where you want them to go. Tell them who you are without having to say a word (or use someone else's words).
Such a great project.
Have a great week,
Chelsey
PS - For cards with printing on both sides I recommend using a thick stock so the design doesn't show through to the other side. I used Crane's 220# Lettra stock for these cards.




Reader Comments